Overview: A political consultant promotes the election of certain candidates or the interests of certain groups. They help candidates communicate their messages to the public, help them build a public image, respond to negative press, and help secure fundraising.
Geography at work: A good political consultant is knowledgeable about the region that their candidate is attempting to get elected in, particularly its political and cultural climate as well as the demographics of that region.
Skills: Political geography; cultural geography; demographics; survey analysis; GIS
Written by Kaleigh Shuler